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The esports sector benefits from growing brand sponsorship, live event attendance, and streaming viewership. Additionally, global cross-platform and cloud gaming trends are expanding the accessible market, boosting player acquisition and engagement. An exhaustive desk research process is then undertaken, referencing secondary and proprietary databases to capture the full scope of the market. This includes data on player counts, network infrastructure metrics, tournament participation volumes, and hardware adoption. We assess financial reports, press releases, and annual statements from major developers, publishers, platform holders, and esports operators.
Players Mentioned in the Report:
“A lot of young creators built communities around gaming, and they became strong voices for brands. That entire ecosystem could weaken.” Real money gaming companies have been among the fastest-growing ad spenders over the last four years, noted Ambika Sharma, Founder and Chief Strategist of ad agency Pulp Strategy. “Their contribution to India’s adex (advertising expenditure) is estimated at 6 to 7 percent annually, with peak bursts during IPL (Indian Premier League) and other sporting events. If closures happen at scale, that share will disappear almost overnight.”
Competitive Landscape in Australia Gaming and Esports Market
Viral Marketing Whenever we integrate social media with casino games, players are more likely to share their achievements on social media and invite their friends to play, which leads to overall marketing. It can increase the reach of the game to new players and significantly attract new players. Real Time leaderboards also known as ranking or scoreboards are an integral part of Casino games.
The movie industry as a whole has lost close to $10 billion thus far in 2020 according to multiple analyses as the shutdown hammers other sectors of the entertainment and leisure industries. Reproduction of news articles, photos, videos or any other content in whole or in part in any form or medium without express written permission of moneycontrol.com is prohibited. While gaming does not yet command a double-digit share of the overall advertising pie, its contribution is material, particularly in digital-first spends.
We perform both bottom-up and top-down market size modelling exercises to ensure accuracy and consistency of findings. This dual approach ensures that our market estimates are both robust and fully aligned with real-world infrastructure capacity, gamer activity levels, and ecosystem monetisation flows. India is expected to become the world’s largest gaming market by 2028, and the Indian gaming industry, which hit $3.1 billion in revenue in FY23, is expected to touch $7.5 billion by FY28, as per a PwC report. However, this is significantly smaller than the global revenue, which stood at $342 billion in FY23 and is expected to hit $503 billion by FY28. Besides GST, fantasy sports platforms also levy TDS or tax deducted at source on player winnings.
- Jain, who also serves as the Chair of the Internet and Mobile Association of India (IAMAI), called on industry players to adopt a unified approach to propel growth in the rapidly evolving gaming industry, rather than competing in isolation.
- “Their contribution to India’s adex (advertising expenditure) is estimated at 6 to 7 percent annually, with peak bursts during IPL (Indian Premier League) and other sporting events. If closures happen at scale, that share will disappear almost overnight.”
- “Before 2023’s regulatory regime change, the number of players who engaged with this gaming ecosystem was continuing to grow.
- These innovations enhance player engagement and create new monetization avenues, turning gaming into a mainstream profession.
This comprehensive guide explores advanced gaming solutions that can dramatically boost your casino’s revenue through enhanced player engagement, retention, and monetization strategies. The e-gaming ecosystem is thriving, with tournaments like the BGMI Series and Valorant Conquerors Championship providing platforms for professional gamers. Beyond players, roles like team managers, analysts, and coaches have become integral to the gaming industry.
